This May Not Be the Movie You Expected

Movie trailers are designed to get people excited about a picture and be willing to toss out their hard-earned money for some entertainment. Some people even go to the movies believing they'll see the movie they were sold in the trailers. Such fools. In my recent Collective Publishing article, I look at how both Lucy and Hercules are very different movies than have been marketed and how studios have a rather nasty habit of churning out deceptive trailers.